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Sales & Marketing Management

The drive for visibility

Stand out in the modern competitive hotel landscape

In the digital age, visibility is everything. Even the best hotels will face sales challenges if they are not quickly found by their target audiences. We leverage digital marketing and social media to ensure that your hotel is prominently featured in top search results.

Most potential guests use new methods to book rooms (mobile, social media), while spending less time on each website. We ensure that your hotel is positioned as high as possible on search engines and third-party websites.

Sales Analysis

We will thoroughly analyse your hotel's competition, market conditions, and the current state of your business.
Then, we will proceed with a comprehensive SWOT (Strengths, Weaknesses, Opportunities, and Threats) Analysis to determine your position in the market, identify emerging opportunities, and design effective marketing strategies and campaigns to significantly enhance your reach and visibility.

Sales functions

We specialiσe in identifying and highlighting the unique advantages of your business. We will take charge of strategically creating a strong corporate identity and visibility to showcase your competitive advantages.
Additionally, our team will undertake the robust representation and promotion of your company at top international and local tourism industry exhibitions, as well as strategic meetings with key market players, ensuring increased exposure and visibility in the most targeted markets.

Business to Business - B2B

Our experienced team will take charge of managing and enhancing your relationships with top partners in the travel, leisure, and hospitality industry.
Furthermore, we will provide full coordination for any future negotiations regarding pricing policies and room contracts, ensuring that you collaborate with the ideal partners to maximize exposure, resonance, and outreach to your most targeted audience for your business.

Digital Marketing

We will strategically leverage all available digital channels and marketing techniques to convert bookings from third-party websites into direct ones, saving significant costs for you.
Each third-party website has its own hotel ranking system, critical for final sales outcomes.
Therefore, we will implement specialized pay-per-click (PPC) campaigns, continuously monitoring your website traffic and optimizing our efforts for maximum increase in direct bookings and profitability for you.

Social Media

Create and maintain the right social media accounts to achieve a strategic presence and increased visibility.
Our experienced digital marketing team will design and implement a comprehensive social media strategy for your hotel. Through targeted and engaging content, continuous account management, and social media campaigns, we will create dynamic interaction with your existing and potential audience, enhancing your visibility and commercial presence.

TRUST US TO MAKE SURE THE WORLD SEES YOUR HOTEL...

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